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Video Editing Station


We make magic happen and get the job done...

Andrea Ball is the CEO and Founder of Planit World. Her multi-faceted experience includes over 25 years of experience in association management, event planning, publicity, communications and marketing. She founded PlanIt World in 2007 and serves a diverse clientele that includes trade associations, non-profits, and companies from various industries.  Andrea was previously employed at Agri/Washington Public Affairs Group as the Vice-President and Sr. Account Director for 11 years prior to opening her own firm and still serves as their managing partner for agricultural public affairs clients. Andrea is an experienced national public relations consultant, specializing in crisis communications, convention planning, digital media, marketing, public relations, legislative affairs, grant writing/reporting, financial management, and writing. She lectures nationally on business communications, volunteer leadership and social media strategy.    As a nonprofit strategic planning expert, she offers executive coaching, interim executive director services, and board consulting. She was recognized in 2009 by the State Journal as a Generation Next winner, which highlights "40 under 40" outstanding business leaders and was awarded two “Stars of the Industry” awards for tourism marketing and public relations.  In 2016, she addressed the United Nations on The Digital Divide and Women and has been published nationally in trade magazines on numerous topics. She has been quoted in USA Today, the New York Times, and appeared on the Hallmark Channel Home and Family show, and several local newscasts and radio shows. Andrea is a member of the American Society of Association Executives (ASAE), Veterinary Medical Association Executives (VMAE), Sigma Kappa Sorority Alumnae, and the Kansas State Society. 

Jacquie Ball serves as the Director of Operations at PlanIt World. Jacquie offers meticulous data entry skills, is experienced in all facets of event planning, has advanced social media skills, website management, and directs human resources at PlanIt World. Most importantly, she offers exceptional client service to your members. Her daily duties will include member relations, social media, website updates, and newsletter creation. She attended Blue Ridge College, where she studied Liberal Arts and…yes… it’s a family business at PlanIt World, Andrea and Jacquie are colleagues since 2007 and sisters since 1976.

Jill Snyder is the Director of Accounts at Planit World. She is responsible for providing management services to clients by focusing on member relations, social media, and newsletter creation. She also creates business opportunities for PlanIt World and PW Projects on a regional basis. With 28 years of prior experience in the banking industry, she has expertise in non-profit and office/human resource management, event planning, and customer service. Jill holds a Bachelor of Psychology degree from the University of Missouri-Kansas City and an Associates of Arts Degree from Cowley County Community College. Her interests include finance, media relations, communications, and human resources. She is also active in her community and serves on several non-profit committees and advisory boards. Jill has been married to her high school sweetheart for over 31 years and has two sons who are active in sports. She enjoys attending their events, traveling, studying history, reading, and spending time with family and friends.


Heidi Potucek is the Finance Director at Planit World and focuses on client bookkeeping, billing, and daily account servicing for several PlanIt World clients. Heidi has endless energy and brings a well-rounded to our diverse skillset to our operational efforts. She's a certified QuickBooks user and has experience in both office management and medical billing. She and her husband, Mitch, own an electrical contracting company and she also juggles the schedules of two busy teen daughters!

Chad Emrick is our Communications and IT Manager.  He is a native of Parkersburg, WV and has served over 20 years in in the Army National Guard. He is a Master Sergeant and serves as the ESM Branch NCOIC at the National Guard Bureau. He has trained military personnel at all levels and served as a master instructor-trainer on the national level. In 2010 he graduated from Post University in Marketing, in 2015 he was certified as a US Army Master Instructor, in 2016 he completed the Army Training Course Developer training and in 2020 he became a US Army Contract Officer Representative. Chad handles onsite event audio visual and event logistics for PlanIt World and manages the DC office, when he is not serving our country as a soldier.

Jill Spickler is the Support Specialist with a focus on special projects. Jill's roots originated in Texas, where she attended Texas A&M University. Jill currently makes her home in the Mid-Atlantic region in the Eastern Panhandle of West Virginia and oversees our Martinsburg, WV operations. Jill has previously owned several successful businesses and is a proud mom of two!

Stacie Nelson serves as an Event Specialist at Planit World.  Her professional responsibilities include event support, client relations, special projects, and member relations. Stacie attended Southwestern College and graduated with degrees in psychology and elementary education. In addition to holding an elementary teaching certificate, she has also built multiple “mom” blogs with over 100,000 users. Stacie and her husband, John, a veterinarian, have three beautiful daughters and two ornery dogs, Smalls & Max. When she isn’t working, her hobbies include reading, writing, jogging, and crafting.

Colette Bowlby: Colette focuses on special projects for PlanItWorld. Working alongside the PW executive team, she channels her years of customer service experience and tireless energy to "make it happen". In addition to being part of Team PW, she also serves as a part time paraprofessional at a local elementary school. In her free time, Colette attends her son's sporting events, spends time with her husband and three children, their dogs, and is "Mimi" to her two granddaughters. A Canadian by birth, Colette now calls the Midwest, USA her home. 

PlanIt World and PW PROjects also works with a great team of talented, part-time consultants who we draw on across the country for legal, CPA accounting, event execution, surveys, convention registration, audio visual, writing, editing, and photography services.

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CEO & Founder


Comms & AV Manager


Director of  Operations


Special Projects

Heidi P_edited.jpg

Finance Director

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Support Specialist

Jill Snyder_edited.jpg

Account Director


Event Specialist

Jill S.


1750 K Street, NW, Ste.700
Washington, DC 20006
202-449-9551 - HQ

Martinsburg, WV

109 N. Church Street
Martinsburg, WV 25401


212 W. 9th Street
Winfield, KS 67156

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